Investing in Health, Backed by Strength

TuCo Fit is Tu Companies’ dedicated vehicle for acquiring, operating, and scaling high-performing fitness brands with strong fundamentals and long-term growth potential. Our team combines deep operational expertise with a disciplined investment approach to drive performance at every level—from unit economics to community impact. We’re focused on building resilient businesses that deliver real value to both members and investors.

Empowering Wellness Through Ownership

At TuCo, we believe fitness is more than a business—it’s a commitment to better living. The Fit Fund is structured to provide our partners with access to premium health and wellness assets, including strategic acquisitions of Orangetheory® Fitness studios and other emerging concepts. We bring a unique ability to improve operations, elevate the member experience, and grow market presence by leveraging data, brand power, and hands-on leadership.

A Scalable Vision for the Future of Fitness

With a focus on underserved markets and smart expansion, the TuCo Fit Fund is positioned to capitalize on consumer trends toward experiential wellness. Whether we’re revitalizing existing studios or launching new flagship locations, our goal remains the same: to create scalable, mission-driven fitness platforms that empower healthier communities. We welcome like-minded investors, operators, and brand partners to join us on this journey.