Plant Power is a 100% plant-based fast-food restaurant (QSR) with menus ranging from burgers, fries, and shakes to wraps, salads, raw items, and fresh juices. The brand has been described as a “vegan version of McDonald’s”. The target market is the broader segment of the general public looking for a healthier, more natural option in the fast-food space. Plant Power is dedicated to being environmentally sustainable and uses plant-based or biodegradable packaging wherever possible.